Football event management is ever-expanding and entering a crucial period with market intelligence demonstrating that football events work positively on many levels. This has led to more football events with an increasing numbers of cities, regions and countries are putting hosting strategies together. Nevertheless, there is a new kind of pressure developing within football event management – it is the pressure to deliver maximum economic value in the face of increasing competition. In this lucrative but increasingly demanding environment understanding how to maximise the opportunities is essential.

In light of this, clubs, rights holders and cities are focusing on solutions that help deliver innovative and profitable events

  From Humble BEGINNINGS
Speaking to Riedel Communications’ Rental Director, Marc Schneider, it is not difficult to see how a company that formed 20 years ago with a stock base that comprised just four radios, has grown to become one of the world’s leading providers of digital intercom systems at sports events as varied as the football World Cup and the Asian Games

BEHIND The Scenes
For all the appearance of a smooth matchday operation and seemingly effortless system management – from players to media to the fans themselves – the responsibility that sits on the shoulders of logisitics service providers is colossal.